On this day three years ago, Jason discovered what many people had known for a long time: Greg Lewis can bake a mean cheesecake!
In April of 2015, Greg's surprise for Jason's birthday didn't exactly go according to plan. He had tried to secretly bake a cheesecake for Jason's party, but in the tiny basement apartment they shared, it wasn't easy to keep anything secret.
"So, whatcha baking in here?" asked Jason, hoping it might be a birthday cake.
Reluctantly, Greg replied "Well, it was supposed to be a surprise! You have to wait till tonight, mister."
A few hours later, with wine chilling and friends on their way, Greg brought out a beautiful New York Style Cheesecake topped with fresh berries. Needless to say, Jason was impressed. In fact, it was so pretty, he immediately started taking photos.
Later, after the birthday candles were all blown out, the conversation turned to the flavor of Greg's cheesecake. Everyone agreed that it was the best they had ever tasted!
"Seriously Greg, you should be baking your cheesecakes for the public!" Their friends cheered. "This is just too good!" It was a reaction Greg had heard many times before. He had been baking cheesecakes for friends and family, church potlucks, and charity auctions for many years. Inevitably, someone would always say, "You should be selling your cheescakes, Greg!"
Jason and Greg continued talking about that amazing reaction over the next few months. They decided that if Greg could keep baking beautiful, delicious cheesecakes, Jason could take photos, make a website, and handle social media marketing. They each had different skills to offer, and neither could have started a cheesecake business on their own. They were a perfect team.
Swirl Cheesecakes finally became a reality in November of 2015, when Greg and Jason posted the photo of that birthday cheesecake and announced that their new website was open for business! Right from the start, friends and family ordered cheesecakes every chance they got. Their business has been growing ever since!
April 25th is an important day, not just because it's Jason's birthday, but because it was day "The Swirl Guys" started creating the little company that would change their lives forever.
Close your eyes and think back to your childhood. What was your favorite sweet treat? Do you remember the wonderful aroma? Can you recall the first time you tasted it? "The Swirl Guys" have been thinking about this a lot lately.
Recently, Swirl Founders Greg and Jason realized that they've both loved turtle candy since they were kids. "I remember the first time I discovered those yummy caramel and chocolate covered pecans," said Jason, "during a family vacation to Disneyland. The most wonderful scent drew me to the window of the Main Street Candy Palace. Through the glass, I saw the famous candy makers drizzling caramel and chocolate over pecan clusters. When Dad told us we could each pick out one candy from the shop, I went straight for those beautiful turtles! I remember thinking it was the most delicious thing I had ever tasted."
Nearly thirty-five years later, Greg and Jason decided to recreate that dreamy turtle flavor in a new cheesecake for Swirl. As a lover of salted caramel, Greg knew exactly how he wanted to take this flavor combination to the next level.
It starts with a rich and creamy caramel cheesecake baked on a pecan and graham cracker crust. Then it's drizzled with their salted caramel sauce and chocolate ganache, and topped off with more pecans and a sprinkle of Jacobson's Sea Salt.
Greg and Jason think their Salted Caramel Turtle Cheesecake is one of the best they've ever made. But you don't have to take their word for it. When "The Swirl Guys" asked their focus group to taste test their latest creation, the response was overwhelmingly positive!
"This cheesecake has the perfect balance of salty and sweet. It's so good!" -Mike Montgomery
"I thought it was going to be too rich for me, but it wasn't. It has the perfect amount of caramel!" -Holly Spearing
"Oh gosh, I just fell in love! This Turtle Cheesecake is amazing!" -Sandy Giuntini
"Creamy, smooth, and oh so divine... This is a caramel lover's dream!" -Irene Frilot
Whether you're a life long turtle fan, or are ready to discover your next sweet obsession, the Salted Caramel Turtle Cheesecake from Swirl Cheesecakes is a crowd pleasing classic that tastes even better than it looks!